Maritza has 10 years’ experience with expertise in marketing, communications, and project management.
Maritza specializes in designing and executing omni-channel shopper marketing events that drive sales and brand awareness for retailers and CPGs. She excels in collaborating with CPGs to build and implement customized marketing programs that meet brand objectives while working within a budget. Maritza is proficient in crafting fresh and innovative content plans and has experience managing publications and digital newsletters.
She is fluent in Spanish and has served as an adjunct professor of marketing at Siena College. Maritza holds a B.S. in Marketing Management from Siena College and a MBA from Clarkson University Capital Region Campus.
Specialties: Marketing, Communications, Project Management, Content Management, and Event Coordination