Latest From The Shoppe

13 Dec, 2023
In the rapidly evolving landscape of artificial intelligence, Google has introduced its groundbreaking AI platform, Gemini, marking a significant stride in advanced computing. Positioned as a direct competitor to OpenAI's Chat GPT-4, Gemini boasts unprecedented capabilities, with Google asserting that it represents their most proficient and versatile AI creation to date. This article explores four essential aspects of Google's new Gemini.
06 Dec, 2023
Get ready for 2024 by taking advantage of these digital marketing trends!
29 Nov, 2023
Read about Spotify wrapped and why it has seen such success over the years!
22 Nov, 2023
If you’re having trouble keeping up with everything that’s going on over at OpenAI, you’re not alone. Since it was announced on Friday that Open AI’s CEO, Sam Altman, had been ousted due to the fact that “he was not consistently candid in his communications with [the board],” it’s been a stream of announcements for the revolving door of leadership at the company. As the creators of ChatGPT, OpenAI has been a star of the Artificial Intelligence industry. This means all eyes have been on them the past few days as rumors swirl about the status of their leadership team. What began as an ousting of Altman has now ended in the removal of the majority of the board that began the movement against him and Altman back as CEO after five tumultuous days. Greg Brockman, the President and Co-Founder of OpenAI , who had quit in solidarity when Altman’s firing was announced, will now be rejoining him back at OpenAI. Brockman was not the only employee to show resentment towards Altman’s firing. In a letter to the board , a large portion of the staff threatened to leave OpenAI if Altman was not reinstated as CEO. At the time, Altman’s plan was to lead a new AI venture at Microsoft with Brockman by his side. Over 500 employees claimed that “Microsoft has assured us that there are positions for all OpenAI employees at this new subsidiary should we choose to join.” In addition, the second interim CEO of OpenAI since Friday allegedly stated he would be stepping down if it was not made clear exactly why Altman was fired. Previously, CTO Mira Murati had been named the interim CEO until Sunday when she was reinstated as CTO. With Altman back at OpenAI, Adam D’Angelo, the CEO of Quora is now the only former board member remaining. According to the New York Times, “OpenAI’s revamped board of directors will include Bret Taylor, an early Facebook officer and former co-chief executive of Salesforce; Lawrence Summers, the former Treasury secretary; and Mr. D’Angelo, a current board member and chief executive of the question and answer site, Quora.” While the dust appears to be settling, no one can quite be sure if this marks the end of upheaval at OpenAI. There’s no doubt that plenty of eyes will stay on the company as this new board begins its leadership and Altman continues his reign as CEO. For updates on this story and to keep up with the latest developments in Artificial Intelligence, marketing, and technology; be sure to follow SparkShoppe on social media and keep up with our blog !
16 Nov, 2023
Check out this months marketing trend tracker by SparkShoppe and stay up to date with all the latest digital marketing news and tools!
13 Nov, 2023
Learn how to leverage AI tools for the holidays to increase your businesses efficiency and free up employee bandwidth!
President Biden Signing AI Executive Order 10/30/23
31 Oct, 2023
Learn more about the U.S. executive order that was created in response to concerns around security and AI.
13 Oct, 2023
Staying on top of the latest trends and updates is crucial for businesses and marketers looking to make an impact online. In an age of digital transformation, two industry giants, Canva and Meta, are making significant strides in revolutionizing our approaches to graphic design and marketing. Join us as we take a deep dive into Canva's latest offering, Magic Studio, a suite of AI-powered tools designed to redefine the way we create and interact with digital content. The exploration doesn't stop there; it extends to Meta's groundbreaking features. Noteworthy among these are Instagram's new capability to share stories with multiple group lists and the introduction of Broadcasting Channels, both providing user privacy and customization. These advancements are set to transform the way content is created, shared, and consumed in today's digital world.
03 Oct, 2023
Marking a quarter of a century in the realm of technology, Google is celebrating their 25th birthday with a nostalgic look back at their remarkable journey and a glimpse into the future. From its beginnings as a research project to becoming a global leader in technology, Google's journey is a testament to innovation, ambition, and vision. Let us dive into Google's rich history and explore how they are celebrating this significant milestone.
Facebook Multiple Profiles
27 Sep, 2023
Meta is always on the move! Check out the latest updates from the tech giant that are aimed at Facebook profiles and the blue verified checkmark for businesses.
Giant mammoths in the snow
13 Mar, 2024
OpenAi's latest invention, Sora, is revolutionizing how generative AI is used in content creation. Read more to find out how!
07 Mar, 2024
Many brands think about including celebrities in their marketing materials, attracted by the buzz around stars like Taylor Swift and Travis Kelce. However, it's important to understand the legal rules and fair use aspects in this situation.
27 Feb, 2024
Social media marketers have a lot on their hands when it comes to scheduling times to post content. Below are the best times to post to Facebook, Instagram, X, and TikTok for your business to optimize your organic posting strategy and increase engagement.
Man using apple vision VR headset
23 Feb, 2024
February 2024 marketing trends - read our blog to learn more!
Size chart for social media posts
23 Feb, 2024
Your social media post sizes matter! Check out our blog to learn more.
Substack logo
21 Feb, 2024
How substack has impacted social media through independent publishing. Read our blog to learn more!
Shopper in a grocery aisle using her phone to assist
09 Feb, 2024
Are retail media networks flipping the script? Learn more about the hottest topic in retail and how it is impacting the industry!
07 Feb, 2024
Check out the top 5 anticipated ads for the Big Game!
05 Feb, 2024
Dial into our latest blog on the untold benefits of advertising on Connected TV (CTV). Including premium placements, brand safety, and more!
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