SparkShoppe #NoFilter

May 19, 2016

New Paragraph

As this is our 4th week in our new venture, I wanted to (in)formally introduce the official SparkShoppe team.  We are beyond excited to be a part of StartUpNY and wanted to share  a bit about the women entrepreneurs we are!


  • Heidi Reale is our fearless leader, OG (original girlboss) and presidente. She is a change agent, forward thinker, marketing professor and always full of energy.
  • Meagan Handford is our VEEP and her organizational skills are top notch. She is a brand enthusiast, Pittsburgh native, and CPG marketing extraordinaire.
  • Maritza Figliozzi is our secret selling weapon. She sells each of our marketing programs with a smile on her face and moves more cases than a double tractor-trailer.
  • As for myself, Megan Finin, I am our digital and social marketing guru. I do a lot of the behind-the-scenes Google work and am the self-proclaimed IT professional of the group.

SparkShoppe is our name and shopper marketing is our game.  We thought the name personified our group, as we’re energetic, passionate, hard working and ‘sparky.'  Heidi put it well when she said, "when four women marketers all agree on a name, you go with it- don’t ask questions."

While we all enjoy a good red wine and spin class, it is the diverse talents and skill sets we bring that make us successful.  Stay tuned for more from the SparkShoppe team including our #officespace adventures!

Never miss an update from “The Shoppe,” sign up for our email list today!

Subscribe

Sign up with your email address to receive news and updates.

Subscribe

We respect your privacy.

24 Apr, 2024
Learn more about the release of Taylor Swift's newest album and the strategy she used to market to and engage with her fan base!
By Sierra Levine 23 Apr, 2024
April 2024 has ushered in notable shifts within the digital marketing sphere, marked by significant updates from platforms LinkedIn and X, and a proposed federal privacy act aimed at transforming how businesses handle data collection, usage, and sharing.
By Sierra Levine 19 Apr, 2024
The American Privacy Rights Act of 2024 (APRA) marks a major turning point in U.S. data privacy legislation. This blog dives deep into the implications of the Act, the push for federal and state privacy regulation and the challenges and opportunities it presents for businesses and consumers alike.
Person using phone
11 Apr, 2024
Learn more about why CTV is the preferred platform for Millennials and Gen Z!
Person holding a phone using a search engine
27 Mar, 2024
Googles recent search algorithm update from March 2024 has marketers and business owners worried about ai-generated content. Read our blog to learn what the update really means and how AI-generated content should be approached.
25 Mar, 2024
In today’s rapidly changing advertising landscape, brands are leveraging cutting-edge technologies and platforms to connect with audiences in more personalized and impactful ways. From the strategic placements in high-profile events like March Madness to the innovative use of AI chatbots and social media promo codes, the advertising world is witnessing a transformation. This blog post explores the latest developments in advertising strategies and technologies that are setting new standards for consumer interaction.
More Posts
Share by: