Heidi Reale

CEO, Founder

Heidi has 25 years of experience in retail and consumer packaged goods (CPG) industries with expertise in marketing and communications. She is a results-oriented executive with a proven track record of building teams and driving successful loyalty marketing, digital, and social media communication programs.  Heidi is an agent for change who embraces the opportunities technology presents to build stronger consumer relationships and ultimately sales and profits.


Heidi holds a B.S. in Public Communication from Cornell University and an MBA in Marketing from RPI.  She is currently a professor of marketing and digital marketing at the University at Albany and has also taught marketing and advertising at RPI.


Specialties: Branding, Marketing, Public Communication, Digital Marketing, Crisis Management, Social Media Strategy, Consumer Research and Shopper Insights


Are you ready to ignite your digital marketing strategy? Contact me today to get started!

Fun Facts

What is your favorite app/social media platform? - Camera+ 

Who is your favorite singer/band? - Beatles & The Red Hot Chili Peppers 

Tell us a fun fact about yourself!  - I lived in London for 6 months and love to travel. 

Meet the Shoppe

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