Fractional CMO
Revamp your marketing strategy with a fractional CMO from SparkShoppe. The ideal solution for companies who need marketing direction on demand.
A fractional CMO provides direct access to an industry expert, at a cost you can afford. Our fractional CMO will work closely with your team to lead, develop, and execute a winning marketing strategy.
A Fractional CMO Might be Right for you if...
You need cost effective marketing services.
You don't have a need for a full-time CMO.
You don't have time to execute a strategy.
Your current marketing team needs direction.
Why Does it Work?
- You are getting an executive level marketer who has had proven success in developing and executing marketing strategies.
- Fractional CMO's allow you more freedom to focus on other responsibilities.
- Fractional CMOs come and go based on your needs, giving you support during your busiest times of year.
Marketing Insights

Perfecting your social media game starts with nailing one key detail: sizing. From profile pics to post images, every platform has unique size requirements. To make your content shine, you need to know these dimensions inside and out. Want to become a pro at perfecting post sizes? Check out these tips and tools to level up your social media game! Mastering social media sizes in 2025 doesn’t mean memorizing every pixel. Instead, cheat sheets are your best friend! Hootsuite’s updated 2025 guide offers a detailed list of image sizes across platforms, covering all your organic social media needs.

The landscape of social media user activity continues to evolve in 2025, bringing new opportunities to fine-tune your posting strategy. Knowing when your audience is most active can help boost your organic reach. Across social media, the best time to post is on mid-week days, Wednesday and Thursday, from 7 am to 9am, 1 pm to 3 pm, and 7 pm to 9 pm. However, platforms tend to differ in what times are optimal. Check out the results from the following social media sites:

Remember the early days of the Internet? Digital bots were the unruly disruptors, the digital equivalent of that persistent telemarketer. They clogged feeds with spam, automated shady schemes, and spread misinformation like a digital wildfire. But fast forward to today, and those once-rogue bots have pulled off a serious glow-up, transforming into surprisingly valuable tools for sparking engagement, fueling creativity, and even offering a semblance of companionship. Leading this evolution is Meta, who is boldly rewriting the rules of how AI-driven bots function and, perhaps more significantly, how they are perceived. Now, AI is vying for our attention through comment suggestions, personalized virtual assistants, and a standalone app. Meta is planting its AI roots deeper than we could have possibly imagined just a few short years ago. So, how did we get here, and more importantly, what does it all mean for our digital lives?