What Are Spirit-Based RTDs? 

Spirit-based RTDs are pre-packaged, ready-to-drink beverages crafted with popular spirits like vodka, tequila, rum, or whiskey. Unlike malt-based beverages, which derive their alcohol content from brewed malt or sugar, spirit-based RTDs leverage high-quality liquors to deliver a premium drinking experience.

These cocktails come pre-mixed with ingredients like soda, fruit juice, or other complementary flavors, making them ideal for consumers who want a portable, no-prep option for enjoying their drinks. Brands like High Noon, Surfside, and even new entries like Crystal Light Vodka Refreshers are leading the charge in this growing category.

However, where these spirits-based RTDs can be purchased varies by state. Despite often having the same or even lower alcohol content, they can only be sold in grocery stores in 32 states and convenience stores in 30 states, adding a layer of complexity to their accessibility.

Key characteristics of spirit-based RTDs include:

• High-quality base alcohols like vodka or tequila. 
• A variety of refreshing and unique flavors. 
• A focus on premiumization, offering a more elevated taste experience compared to malt-based counterparts. 

With their convenience and quality, spirit-based RTDs are quickly becoming a staple at parties, outdoor events, and casual gatherings.